Category Archives: Themes

Our Investment in Spare5

We are pleased to announce we have invested in Spare5.  The company is building a software platform that allows experts to monetize their spare time via mobile device. As our newest theme “Marketplace” evolves, we think about underserved markets that should be working together, but through lack of technology are not.  We have a special […]

Our Investment in TeamSnap

We are pleased to announce that we’ve completed our initial investment in TeamSnap.  Located in Boulder, CO, TeamSnap is building a software platform that helps people manage groups that they belong to such as sports and hobby groups. With our portfolio company investments related to our Marketplace and Distribution themes, we’ve been consistently interested in […]

A New Investment Theme? You Tell Us.

At Foundry Group, we spend a lot of time thinking about our Thematic Investing Approach.  We both rethink our current strategies within existing themes and also talk about what big picture and transformative trends are occurring that may lead to new themes. Previously, we’ve unearthed themes after we’ve made several initial investments in an area […]

Foundry Group’s AdTech Investing: Adhesive

We’ve written extensively about our thematic investment approach and a handful of our active themes, most recently our Distribution theme which we’ve been working on for several years but had yet to formalize and discuss publicly. Over the past few quarters, we’ve been thinking more about the online advertising investments that we’ve made over the […]

Foundry Group Invests in Urban Airship

We recently led the $5.4 million Series B funding round of Urban Airship. Besides our normal excitement of finding another great company to partner with, we are especially pleased to announce this as our first investment in our second fund. Launched in June 2009, Urban Airship has found early success providing mobile developers with tools […]